Everywhere Edge

The Convenient Truth

September 10, 2007

Sports bras. Iodine tablets in the backcountry. Sunscreen. Just some of life's necessary inconveniences.

Choose to go without? A few lucky ones may escape unscathed, but for most, it's a matter of time before it catches up with us. And when it does, it probably won't be pretty.

But then there's KINeSYS Performance Sunscreen, so effortless and inconspicuous that it makes sun protection a breeze. Designed for athletes, KINeSYS covers all the bases starting with broad spectrum UVA/UVB protection available in SPF 15 or 30+. Resistant to sweat and water, its hypoallergenic formula is also oil-free and alcohol-free. And fragrance-free is also available for those who prefer to avoid the 'Hello, I'm wearing sunscreen' aroma.

The microspray applicator makes it super easy to apply. Dispensed as a fine mist, its light and greaseless formula absorbs quickly with no rubbing required.

Hands free protection – just like a sports bra but with way more freedom in movement.